- honda is discontinuing the fit hatchback in america.
- there's a new global version of the fit sold elsewhere, but it won't come here.
- the company will increase production of the related hr-v subcompact crossover as a result.
honda is dropping the fit hatchback from its u.s. lineup after the 2020 model year. the company recently debuted a new generation of the fit for the rest of the world, but we now know officially that the new model won't come to the states. production of the current-generation fit in mexico will end, and honda will ramp up production of the related hr-v crossover as a result.
the fit was first introduced to the u.s. for 2007 and won several car and driver 10best awards on the merits of its amazing space efficiency and fun-to-drive nature. honda cites slow sales as its reason for dropping the fit; so far in 2020, sales are down 19 percent to just 13,887 units. in 2019, honda sold 35,414 units, compared with the hr-v's 99,104 units sold. we can assume that the hr-v is also more profitable for honda, as its base price is $22,040 to the fit's $17,145.
other markets including europe and japan get the new fourth-generation fit, which is also called jazz in some markets. we're sad it won't be sold in america, as we found during a prototype drive that it's a significant improvement over the current model in many ways.
new 2020 honda fit models should remain in dealer inventory in the u.s. for the next few months, but if you're looking for an entry-level honda once fit supply runs out, you'll have to look towards the civic or the hr-v.